- Review yesterday's lecture and lesson activity
- Discuss what groups worked on and what direction they are taking their brand image/ design.
New Lesson - Marketing Strategy and Marketing Plan
Now that we know who our target audience, our business objectives and budget, and have our brand image, we are ready to market ourselves to the public! We've been working and finalizing our business cards and flyers, now that we are ready to have them printed, we need a plan to distribute them.
There are a variety of ways that we can expose our image to the public, including printing our own business cards and flyers, creating a website, e-commerce, social media outlets, radio and television broadcast, newspapers, magazines, blogs, and the most valuable method, word of mouth. We'll also work on our elevator pitch!
Lesson Activity
- Students will discuss and work as a team their marketing plan and strategy to present to the class tomorrow.
- Get ready for the new business seminar!
- Finalize all ideas and images for portfolio presentation.
- Business cards and flyers printed tonight!
No comments:
Post a Comment